Versace has unveiled a new campaign for their Icons collection, starring the iconic Anne Hathaway and Cillian Murphy. This campaign highlights some of the brand's most iconic pieces, celebrating timeless fashion and craftsmanship.
Anne Hathaway's Returning as the "Versace Woman"
Anne Hathaway, a familiar face in Versace campaigns, graces the latest ads once again, signifying her return to her role as the ultimate “Versace woman.” Her elegance and strength are perfectly suited to embody the spirit of the brand. Hathaway's previous collaborations with the fashion house, known for their allure and power, set the stage for her continued representation in Versace's luxury campaigns. In this campaign, her presence reaffirms her connection with the house, drawing attention to her iconic, polished, and sophisticated style.
Cillian Murphy -- A Familiar Collaborator with Versace
Cillian Murphy, known for his captivating performances on screen, also stars in this iconic collaboration. His association with Versace adds a layer of cool and effortless charm, bringing a fresh perspective to the brand’s legacy. Murphy has worked with the fashion house before, and his return in this campaign strengthens his connection with the house's luxe aesthetic, perfectly aligning with the Icons collection's timeless appeal.
Mert & Marcus: Capturing the Essence of Versace
The campaign was shot by renowned photographers Mert & Marcus, known for their high-fashion work that merges boldness with elegance. Their distinctive style brings the pieces to life in a way that speaks to both classic and contemporary Versace, highlighting the dramatic intensity and timeless glamour that the brand embodies.
Celebrating Timeless Fashion
The Icons collection is exactly what its name suggests—a celebration of Versace's most iconic pieces. The collection features staple items from the brand, including standout prints, the legendary Medusa '95 bag, dresses and tops crafted from metallic mesh, and classic outerwear pieces. The collection is a tribute to the brand’s long history of design excellence, with each item representing a milestone in Versace’s rich legacy.
David Bradley
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